quora ios

Got questions? Well, Quora has the answers.

有問題嗎？ 好吧，Quora有答案。

This Q&A site has 500,000-plus topics and millions of threads, and thanks to its highly engaged, knowledgeable user base, it’s garnered a reputation as a “knowledge market,” “an extended family, a virtual salon, a potential revolution in knowledge.”

這個問答站點(diǎn)有500,000多個主題和數(shù)百萬個線程 ，并且由于其高度參與，知識淵博的用戶基礎(chǔ)，它贏得了“知識市場”，“ 大家庭，虛擬沙龍，潛在的知識革命 ”的美譽(yù)。 ”

And it’s fantastic for entrepreneurs.

對于企業(yè)家來說，這真是太棒了。

As Wired reporter Gary Rivlin writes, “It’s hard to think of any website that has ever inspired this level of personal ardor among entrepreneurs and investors, not just as admirers or enviers but as users.”

正如《 連線》雜志記者加里·里夫林(Gary Rivlin)寫道 ：“很難想到有任何網(wǎng)站曾激發(fā)過企業(yè)家和投資者這種程度的個人熱情，不僅是仰慕者或羨慕者，而且是用戶。”

However, most users aren’t taking advantage of Quora to growing their business. So here’s a comprehensive guide to doing just that.

但是，大多數(shù)用戶沒有利用Quora來發(fā)展業(yè)務(wù)。 因此，這是執(zhí)行此操作的綜合指南。

開立賬戶 (Making an Account)

Let’s start with the basics. You can sign up via Twitter, Facebook, Google, or email address; for maximum credibility, we recommend using the social media platform on which you have the greatest following.

讓我們從基礎(chǔ)開始。 您可以通過Twitter，Facebook，Google或電子郵件地址進(jìn)行注冊； 為了獲得最大的信譽(yù)，我們建議使用擁有最多關(guān)注者的社交媒體平臺。

完善您的個人資料 (Enhancing Your Profile)

Once you’ve logged in, we suggest immediately filling out your profile.

登錄后，建議立即填寫您的個??人資料。

Every time you interact with other users on the site—whether you’re answering a question, starting a discussion, or following another person—they’ll see your name, picture, and title.

每次您與網(wǎng)站上的其他用戶互動時(無論您是回答問題，開始討論還是關(guān)注其他人)，他們都會看到您的姓名，圖片和標(biāo)題。

Use your full legal name for maximum credibility. In addition, we’d suggest using a headshot rather than, say, your business’s logo. Quora is a platform for people, not companies.

請使用您的全名來獲得最大的信譽(yù)。 此外，我們建議您使用頭像而不是您公司的徽標(biāo)。 Quora是面向人員而非公司的平臺。

Your title is probably the most important element. As an entrepreneur, you’ll want to make your title: “Founder/CEO of [company name]”; by doing this, you’ll be marketing your start-up with each post.

您的標(biāo)題可能是最重要的元素。 作為企業(yè)家，您需要打上自己的頭銜：“ [公司名稱]的創(chuàng)始人/首席執(zhí)行官”； 通過這樣做，您將在每篇文章中營銷您的初創(chuàng)企業(yè)。

Every user also has a description. These can range from a couple words to a couple paragraphs, but the most effective ones are short and snappy.

每個用戶也都有描述。 這些范圍可以從幾個單詞到幾個段落，但最有效的是簡短明快的。

For example, yours might read:

例如，您的閱讀可能是：

I’m the founder of New Beats, a start-up changing the way musical talent finds agents.

我是New Beats的創(chuàng)始人，New Beats是一家初創(chuàng)公司，它改變了音樂才華尋找代理商的方式。

[Link to New Beats website.]

[鏈接到新節(jié)拍網(wǎng)站。]

If you need inspiration, think back to your elevator pitch.

如果您需要靈感，請回想一下您的電梯間距。

Finally, fill out the rest of your profile: your areas of expertise (we suggest starting with the ones that relate to your business), your interests (again, bring it back to your business if possible), your educational history, where you’ve lived, and where you’ve worked.

最后，填寫您的個??人資料的其余部分：您的專業(yè)領(lǐng)域(我們建議從與您的業(yè)務(wù)相關(guān)的領(lǐng)域開始)，您的興趣(同樣，如果可能的話，將其重新用于您的業(yè)務(wù))，您的教育經(jīng)歷，您在哪里我住過，在哪里工作。

確定目標(biāo) (Determining Your Goals)

You’ll have different goals for Quora depending on where in the growth process your start-up is and what challenges you’re facing.

對于Quora，您將有不同的目標(biāo)，具體取決于您的成長過程在哪里，以及您面臨的挑戰(zhàn)。

Here are five primary reasons to be on Quora:

以下是要使用Quora的五個主要原因：

• You need funding, so you’re looking for angels and VCs.
  您需要資金，因此您正在尋找天使和風(fēng)投。

• You’re looking for a co-founder or early-stage employees.
  您正在尋找聯(lián)合創(chuàng)始人或早期員工。

• You could really use more tech talent.
  您確實(shí)可以使用更多的技術(shù)人才。

• You’d like to bring on some advisors or at least find a mentor.
  您想聘請一些顧問或至少找到一名導(dǎo)師。

• You need to put your start-up on important people’s radar.
  您需要將初創(chuàng)公司置于重要人物的視野中。

All five all of these may apply to you (and a couple more not listed), and that’s completely fine. However, it’s crucial to identify your needs so that you can craft the appropriate strategy.

所有這五個都可能適用于您(還有幾個未列出)，這完全可以。 但是，確定您的需求至關(guān)重要，以便您可以制定適當(dāng)?shù)牟呗浴?

Which brings us to…

帶我們?nèi)ァ?

尋找主題 (Finding Your Topics)

Once you’ve got your goals, you’ll have a much better idea of where on the site you should focus.

一旦有了目標(biāo)，就可以更好地了解站點(diǎn)的重點(diǎn)。

As of 2014, there were 500,000 topics on Quora, ranging from “Current Events in Entertainment” to “U.S. Foreign Policy.”

截至2014年，Quora上有500,000個主題 ，范圍從“娛樂時事”到“美國外交政策”。

Obviously, you’ll quickly be overwhelmed if you try posting in every topic that interests you or looks relevant.

顯然，如果您嘗試在每個您感興趣或看起來相關(guān)的主題中發(fā)帖，您很快就會不知所措。

That’s where having goals is so helpful.

那就是有目標(biāo)如此有幫助的地方。

For example, if you’re looking for tech talent, you’ll want to maintain a presence in “Software Engineering”. Whereas if you want feedback on your product, “Startup Feedback” would be a better fit.

例如，如果您正在尋找技術(shù)人才，則需要在“軟件工程”中保持一席之地。 如果您想對產(chǎn)品提供反饋， “啟動反饋”將是一個更好的選擇。

There are topics for everything, so keep searching until you find four to six that would attract the type of people you need to accomplish your goals.

涉及所有內(nèi)容的主題，因此請繼續(xù)搜索，直到找到四到六個可以吸引您實(shí)現(xiàn)目標(biāo)的人才。

To keep track of the activity in these topics (including what people are asking, answering, and discussing), click “Follow Topic” underneath each one’s title.

要跟蹤這些主題中的活動(包括人們的詢問，回答和討論的內(nèi)容)，請單擊每個人標(biāo)題下方的“關(guān)注主題”。

執(zhí)行“用戶細(xì)分” (Performing “User Segmentation”)

You’ve probably heard about user segmentation: the practice of dividing your users into groups based on key characteristics (age, gender, profession, etc.) so that you can deliver a tailored experience to each group.

您可能已經(jīng)聽說過用戶細(xì)分：一種基于關(guān)鍵特征(年齡，性別，職業(yè)等)將用戶分為幾組的實(shí)踐，以便可以為每個組提供量身定制的體驗(yàn)。

Well, Quora is actually set up for user segmentation. The platform gives you the option of changing which title appears next to your name for each topic you follow—which means you should customize it based on to whom you’re trying to appeal.

好吧，實(shí)際上是為用戶細(xì)分設(shè)置了Quora。 該平臺為您提供了一個選項(xiàng)，可以更改您關(guān)注的每個主題的名稱旁邊出現(xiàn)的標(biāo)題，這意味著您應(yīng)根據(jù)要吸引的對象對其進(jìn)行自定義。

For example, if you’re following “Growth Hacking” so that you can meet other founders to potentially partner with, your title could be “CEO/Director of Partnerships at [company name].”

例如，如果您正在關(guān)注“ Growth Hacking”，以便可以結(jié)識其他創(chuàng)始人并可能與之合作，則標(biāo)題可以是“ [公司名稱]的首席執(zhí)行官/合伙人總監(jiān)”。

Whereas if you’re in the “Technology Companies” thread to promote your business, “Founder of [name], a company that [insert purpose]” would be better-suited to your purposes.

而如果您在“技術(shù)公司”主題中推廣您的業(yè)務(wù)，那么“ [名稱]的創(chuàng)始人，一家[插入目的]的公司”將更適合您的目的。

建立關(guān)系 (Making Relationships)

It doesn’t matter what you’re trying to get out of Quora, the most effective way to do so is to develop a reputation as a knowledgeable, polite, respectful user.

不管您要退出Quora做什么，最有效的方法是樹立成為知識淵博，禮貌且受人尊敬的用戶的聲譽(yù)。

Sub-communities on Quora are essentially self-run: users “upvote” (i.e. like) or “downvote” each other’s comments, which decides which answers and replies are shown first. You should aim to become one of the first three posters on any given thread.

Quora上的子社區(qū)本質(zhì)上是自營的：用戶“贊成”(即喜歡)或“反對”對方的評論，這決定了首先顯示哪些答案和答復(fù)。 您應(yīng)該努力成為任何給定主題的前三張海報(bào)之一。

To do that, limit yourself to only contributing when you can add value. It’s better to reply to one post about a subject in which you’ve got expertise than three posts about things with which you’re only vaguely familiar.

為此，將自己限制為只有在可以增加價(jià)值時才做出貢獻(xiàn)。 最好回答一篇關(guān)于您擁有專業(yè)知識的帖子，而不是回答三篇關(guān)于您只是模糊地熟悉的事情的帖子。

In the right-hand column of your profile, you can view who’s looked at your posts. This is akin to LinkedIn’s “See Who Viewed Your Profile,” and you should use it similarly. When people look at your answers, check out their profiles and decide if they’d be “good to know.” For potentially valuable connections, you can either message them and introduce yourself, or start contributing to the topics they follow.

在個人資料的右側(cè)列中，您可以查看誰在看您的帖子。 這類似于LinkedIn的“查看誰查看了您的個人資料”，您應(yīng)該類似地使用它。 當(dāng)人們查看您的答案時，請查看他們的個人資料，并確定他們是否“很了解”。 對于潛在的有價(jià)值的聯(lián)系，您可以向他們發(fā)送消息并進(jìn)行自我介紹，或者開始為他們關(guān)注的主題做出貢獻(xiàn)。

Both techniques will help you lay the groundwork for a strong professional relationship. After you’ve built the connection, you can ask them for advice, a referral, an introduction, and so on.

兩種技術(shù)都將幫助您奠定牢固的專業(yè)關(guān)系的基礎(chǔ)。 建立連接后，可以要求他們提供建議，引薦，簡介等。

問問題 (Asking Questions)

You can also receive lots of help and resources on Quora just by asking questions. To do this, click the blue “Ask Question” button on the upper right corner of the screen.

您也可以通過提問來獲得有關(guān)Quora的大量幫助和資源。 為此，請單擊屏幕右上角的藍(lán)色“問問題”按鈕。

One user recently asked for productivity tool recommendations in a startup-related topic. He received over 50 comments—not only did he get some awesome suggestions, but he also got lots of eyeballs on his profile.

最近，一個用戶在與啟動相關(guān)的主題中詢問有關(guān)生產(chǎn)力工具的建議。 他收到了50多個評論-不僅得到了一些很棒的建議，而且在個人資料上也引起了很多關(guān)注。

It doesn’t matter whether you’re posting an answer or a question: your main goal should be to add to the Quora ecosystem. So if you ask a question that someone else asked yesterday, your community reputation will suffer. However, if you ask a thoughtful, relevant question that’s applicable to other people as well, you’ll see good results.

發(fā)布答案或問題都沒有關(guān)系：您的主要目標(biāo)應(yīng)該是添加到Quora生態(tài)系統(tǒng)中。 因此，如果您問別人昨天問的一個問題，您的社區(qū)聲譽(yù)將受到損害。 但是，如果您提出一個也適用于其他人的深思熟慮的相關(guān)問題，您會看到很好的結(jié)果。

建立您的業(yè)務(wù) (Establishing Your Business)

Many companies, from Squarespace to Stripe, have their own topics on Quora. But you don’t have to have Squarespace’s status to make your own.

從Squarespace到Stripe的許多公司都有關(guān)于Quora的主題。 但是您不必?fù)碛蠸quarespace的身份即可擁有自己的身份。

First, search your company’s name. After the results pop up, go to the right column and click “Create Topic.”

首先，搜索您的公司名稱。 彈出結(jié)果后，轉(zhuǎn)到右列，然后單擊“創(chuàng)建主題”。

You’ll be given the option to describe your topic, so write a brief explanation of your company and what it does.

您將可以選擇描述主題的方法，因此請簡要說明您的公司及其用途。

Once it’s been created, you can share your company’s topic. We recommend sending the link to your network, posting it on your site and LinkedIn, and sharing it on social media.

創(chuàng)建主題后，您可以共享公司的主題。 我們建議將鏈接發(fā)送到您的網(wǎng)絡(luò)，將其發(fā)布在您的網(wǎng)站和LinkedIn上，并在社交媒體上進(jìn)行共享。

The more followers you have, the more activity your topic will generate, which will raise the profile of your actual business! In addition, once your startup grows, you can use this Quora topic to answer product questions, get feedback, develop a personal relationship with your customers, and more.

您擁有的追隨者越多，您的主題就會產(chǎn)生更多的活動，從而提高您的實(shí)際業(yè)務(wù)形象！ 此外，一旦您的初創(chuàng)企業(yè)發(fā)展壯大，您就可以使用Quora主題回答產(chǎn)品問題，獲取反饋，與客戶建立個人關(guān)系等等。

Using Quora to grow your business is a non-traditional approach—and as an entrepreneur, that means it’s right up for your alley. Good luck, and may the upvotes be in your favor.

使用Quora來發(fā)展業(yè)務(wù)是一種非傳統(tǒng)的方法-作為企業(yè)家，這意味著它適合您的小巷。 祝你好運(yùn)，并祝您投票贊成。

翻譯自: https://www.sitepoint.com/guide-to-quora/

quora ios

總結(jié)

以上是生活随笔為你收集整理的quora ios_企业家的Quora指南的全部內(nèi)容，希望文章能夠幫你解決所遇到的問題。

如果覺得生活随笔網(wǎng)站內(nèi)容還不錯，歡迎將生活随笔推薦給好友。