enterpriseTECH Dec 11

文章目錄

• enterpriseTECH Dec 11
• • enterpriseTECH Review
  • investor's perspective: introduction to venture funding for entrepreneurs
  • • why is funding important?
  • condition precedent
  • Terms of investment
  • veto rights/consent matters
  • **Financial literacy for entrepreneurs**
  • • finance and object types are different
    • venture capital
  • **Climate and Carbon13 venture builder**
  • Dr Hitesh Sanganee
  • extrapolation from the present
  • pannel discussion
  • • insights
    • scaries
    • first steps for executions
  • What is your legacy?

enterpriseTECH Review

• find connections
• building the paul’s understanding
• connections
• Authenticity of yourself
• connections become deeper
• build the network
  • Many are superficial
  • it is common
  • it is not as good as it could be
• using me as the illustration
• how things can come together
• a huge array of people
  • enterpreneurial brain challenge
• network
  • displacement activities
    • simcity
    • age of empire
• Two children
• experimental phd in chemistry
  • having the days going through
• yoga
• chemistry illumination moments
• energy and matter
  • everything
  • in one dorm and another
• energy is an illu
• Bio chemical functionalities
• theorical physics
• Contentious
• energy is a form of energy
• networks
  • mind
  • body
• Research
  • your mind is attached to the body
  • Illustrated
• physically response
  • mind and body are connected
  • 10% of the brain
  • running the body
  • little part of the body
• Mind yoga trainings
  • if the body is connected
  • clean the body and clean the mind
• remarkable discovery
  • emotional content of the body is freed
  • Wisdom traditions
  • Come with peole with
  • mind body connection
• networks
  • nerves
  • Fascia
    • tidy body become free
    • practices
      • mind and body are connected
• ancient wisdom traditions
  • food+oxygen = energy
  • glucose+oxygen = water+carbon_di
  • prana
  • inquity and insight
• working from the inside out
  • why
  • how
  • What
• self reflection : work from the outside in
  • What?
  • Who?
  • i am ?
• defi
  • authentic
  • Recognition growth
• expand the deeper level social
  • tidy the linkedin
  • Connect with people
  • reflecting
  • Work on yourself too
  • part of the reason
    • Enterprisetech is intense
    • Enterprise star is formulating
    • finishing for the start
    • enterprisetech star
      • House right
  • personal development
    • 180 hours
    • 10 weeks
    • 20 star people
    • intension about the helping
    • giving and taking
    • the more you give and the more you get
  • Pre
    • w1
      • Discover, explore and absort
        • lectrure
        • Mentor discussion, online business and market research
    • W5-7
      • refine and commit
        • Lectures,
        • draft business plans,
        • pitch desk
        • Idea for video
        • mentor meeting
          • people and products
          • market place
          • ceo 101
          • personal expeditions
          • first class delivery
    • 一個周是18周的
  • EARTH
    • CLIMATE CHANGE
    • ENERGY
    • SUSTAINABILITY
    • FOOD SERURITY
  • HUMAN
    • WELLBEINGS
    • THERABATHY
  • A COMPREHENSIVE A BUSINESS PLAN FOR THE
    • COMMERCIAL FEASIBILITY REPORT
    • YOU TALKING TO A CAMERA FOR PLITCHING YOUR IDEA
    • MAKE IT TO A HIGHER LEVEL
    • PITCH TO REAL INVESTORS
    • INVESTOR IN YOU TO THE NEXT
    • SHOW CAN
  • are they going to be coachable
  • do they learn from the experiences
  • human and earth
    • can you articulte the existing the
    • who is behind it?
    • checklist for the ideas
    • who is puting
    • Track record
    • Team they are working on
    • creating a cohort of 20
    • working so well together
    • how much hard work
    • commited to the things in different approaches
      • enterprisetech star

investor’s perspective: introduction to venture funding for entrepreneurs

• nick ibery
• health and life sciences vc

cambridge judge business school

why is funding important?

• Garage->plc

• Business->start up

• No comment

• increasingly crowed unicorn club

• 42 healthcare unicorns valued at

• common

• value of death

• high risks

• Common forms of business

  • Sole trader
    • common law
    • case low
  • partnership
    • partnership act 1890
  • priate limited company ltd.
    • Ca 2006
    • companies are not themselves anymore
    • expand that relationships
  • public limited company plc
    • Ca 2006

• less common but important legal forms of business

  • limited liability parnership
  • limited partnership
  • community interest companies
  • eurpean
  • charity
  • social enterprises
    • i think it is mutually exclusive?
      • you can achieve the same goal using different forms of business

• forming a company

• Company: ltd

  • advantages
    • limited liability
    • Separate legal personality
    • seperation of ownership from management
    • flexibility of allocation between shareholders
    • two class shares
      • separation of control from ownership
        • Investors/ funder
    • Easy to transfer ownership
  • disadvantages
    • formalities and filling requirements
    • double taxation agency problem
    • cost of running

• funding

  • two broad categories
    • equity funding
      • mainly for the
    • debt funding
      • it is not so attractive to the start up
    • And a broad spectrum of instruments in between

• equity funding

  • private
    • your own parnter’s equity
    • angel capital/seed capital
    • growth capital
    • venture capital/private equity
    • peer to peer
  • public
    • crowfunding
    • Ipomoea aim

• debt funding

  • bank loans
  • Bonds notes
  • specialist debat
  • new forms

• stages of funding

  • life science nation
    • gov’s grant
    • friends
    • family
    • angels
  • middle
    • mid tier vc
    • pe

• top most sources for funding

  • boostrapping
  • friends and family
  • small business grants
  • loans or lines of credit
  • incubators
  • angel investors
  • Venture capital
  • bartering
  • form a partnership
  • commit o a maor customer

• can you think like an investor?

  • what is an investor looking for?
  • what type of investor am i dealing with? incentives?
  • core competences? what else comes with the investment?
  • what is at risk?
  • when does he/she/it expects to have a liquidity event?
  • what is a return he/she/it is looking for?
  • holding period?
  • Active vs passive preference
    • change of control?
  • how best to negotiate from a point of strength?

• vc investments? some points to consider

  • investment size
  • price
  • liquidation preferences. preference shares
  • control requirements / board roles
  • Industry/ sector experiences
  • decision speed
  • reporing requirement
  • relevant network
  • ability to follow on
  • help with future fundraising

• Investment fund’s internal process for obtaining investment approval

  • investent paper
  • investment committee approval in principle
  • investment offer made and ters negotiated and agreed
  • final investment committee approval
  • transaction
  • completion of investment

• what are the exit options for an investor?

  • private options
    • Trade sale
    • Vc/pe
    • mbi
    • share sale
    • asset sale
    • private sale
    • Tender/auction process
  • public offer
    • ipo
    • private placement

• understanding some key legal documents required for investors

  • investor ducuments

    • investment agreement
    • Nda/confidentiality agreement
      • nda one sided
      • confidentiality agreement
        • No differences in legal documents
        • understood for the draft people
        • vc may not nda, vc may not do that
        • investors want to see what is behind the scene
        • Pitch first, if they are interested, potentially having nda latter
    • articlees of the new co

  • acquistion documents

    • term sheet

      • head of term
      • letter of intent
      • heads of agreement
        • sets of main terms of the contract
        • basis for further negotiations
        • not legally bidding documents
        • First document for the bargining
          • legal status
            • not legally binding, rather morally binding
              • precedes do of the target
              • if this were to be legally binding there would be little incentive for a seller to sign further agreements with warranties and indemnities
        • usually marked “subject to contract”
          • However some binding provisions in this documents
            • confidentiality agreement (to protect seller)
            • exclusivity
            • liability for costs
            • jurisdiction agrrments

    • exclusiveity

      • Lock out clause- yes
        • but specified fixed time only
      • lock in clause-no
        • are automatically void in law
      • exclusivity cl?
        • 在不斷上漲的市場中，買家面臨花費時間和金錢調查房產的風險，卻發現賣家決定與另一方繼續。賣家希望最大限度地提高房地產價格，并充分利用其代理商的營銷努力，迅速向出價最高的人出售，而不是與緩慢或優柔寡斷的潛在買家浪費時間。合同前協議，如停產協議，可以在盡職調查過程中為雙方提供保護和保證，但有一些限制需要考慮。
        • 鎖定、鎖定或排他性協議——哪種是正確的合同前協議？
        • 停機協議（有時稱為排他性協議）旨在阻止賣方在停機期間與其他各方談判。相比之下，鎖定協議是雙方承諾在達成協議之前相互談判的協議，在英國被視為不可執行。如果合同前過程可能會持續幾個月（而不是幾周），那么值得考慮期權協議或先發制人協議是否比鎖定協議更合適。
        • 從貸款人的角度來看，鎖定條款是一種看漲期權保護形式，因為它可以防止預付款。承銷和發放貸款需要花費大量時間和精力，因此貸款人希望確保貸款的一定水平的最低回報。停機期條款可能因貸款人而異。
        • 封鎖協議從根本上說是一種消極協議。賣方同意不與第三方談判。上訴法院已確認此類協議可執行。相比之下，不可能約束各方遵守迫使他們同意條款的“鎖定”協議

    • disclosure letter

    • completion documents

    • tax deed

    • pensions deed

    • investment agreement

      • this will set out

        • terms of proposed investment
        • ongoing manageent of the target
        • terms of any proposed realization of the investment

      • main provisions

        • parties
          • vc firm
          • company
          • management team

        • condition precedent

        • Terms of investment

        • veto rights/consent matters

        • management teams warranties
        • limitations
        • exit provisions

• checklist

• legal sides of the documents

  • people generally struggle at this dimensions
  • legal aspects are challenging
  • people having a wrong structure is
  • different investors may require different things
  • terms going to the investment

• give up equity is better than giving up control

• vc

  • global
    • Geography
  • specific market
  • vc the money direction is determined by where the vc’s moeny come from

Financial literacy for entrepreneurs

finance and object types are different

bootstrapingmoonshotcommercialise research

objectives	create cashflow asap	make a dent in the universe an industry. Make a billion dollars	make some money from this invention and then get back to the lab
sources from investors	predictable, relaively safe rod, hope that every investment succeeds	invest in 100 and hope for a few (1-3) winners	Accept failure as a cost of doing business but try to steer projects to a safe harbours
Power dynamic between investor and entrepreneur	i hope you become independent me soon and start paying me	i hope you achieve the next milestone so i and my associates can fund you to the milestone after that and exit someday	stay on track and you can exit exit pretty quickly

venture capital

• cb insights
  • 1027 seed backed tech cos
    • 2nd 411 (40%)
    • m and a exit 127 (12%)
    • Dead/self-sustaining 489 (48%)
      • 3rd 232 (23%)
      • m and a exit 60 6%
      • Dead
    • 90 4th (9%)
    • 34 5th (3%)
    • 9 6th (1%)

Types123456

vc	1027	411	232	90	34	9
m and a	0	127	60	31	6	1
dead or self sustaining	0	489	119	111	50	22

• in all three cases, the startup priority is survival

• a startup is not a smaller version of a large business

• many businesses die just when they are getting going

  • because time runs out
    • startupd do not starve, they drown

• The CEO has to be on the top of the money/cash situation

  • at the each of the investment
  • the investor is paying for the next 18 month
  • for it to be considered at the next round investors in the sector
  • by series a, series b, series c, series d,
    • there are all benchmarks aiming for some much progress
  • first time ceo
    • get the money
    • 18 month later
    • money goes, however, the progress is not enough for the next rund
  • take one stage
    • have it go to the next round
    • Problem, relative term
      • team in harvard, stanford, they have more advantages in the market
  • you are doing pilot projects
    • at the early stages
    • they have different requests
    • they are slowing you down
    • you are not making specific progress in the next month
    • people somehow
    • people have an opportuntity rich environment
    • people have the expected path of progress
  • what ever money i have received
    • it is too easy to spend money on unrelated staff, we need to make sure we need to have the funds

• 12 month to make progress

  • 6 month to seek more money

• earliest stages

  • market

    • step1
      • “”
    • step2
    • step3
    • Step4

  • product

    • can you actually do the thing?
    • there is a considerable time gap
    • Having experinced and used your product
    • a lot of companies having risk

  • team

    • at first, it is a team fit
    • later, it is a team’s performance
    • the team is first and foremost
    • is the team is only good at talking
    • or the team is going to get things done
      • you need to know the optimism
      • you need to have the reliability

  • financial

    • can you make things that can be sell at the specific price

  • competitive

    • is this team too early
    • is this team too late
    • it may take too long to do that?
    • ideas

• finane audiences

  • prospective investors and
    • what capital do you need to achieve your next objective?
      • how have you calculated the amount?
      • have you thought carefully about minimising it?
    • Your management team\are we going somewhere?
    • is there an agreed route map?
      • Known that x is a key milestone
        • for minimizing the product, financial risk

• hot space for deals is a different story

• this is the clever way of doing it

• in a less financial indepent approach

• you need to have the excel going along with the PowerPoints

  • technical founders for the

• Marketing

  • ?

• financial matrix

  • gross margin

    • Gp margin % = gross profit / sales

      • $$GPMargin\%=\frac{GrossProfit}{Sales}$$

    • breakeven point

      • How much do you need to scale up before making ends meet

    • cash cycle

      • Cash conversion cycle
      • for every minimum i have put in
      • dell computer
        • they make computer and ship the customers
        • asset light model
        • at the no point do we have inventions
      • Make the period as little as follows
        • subscription based model
        • money is getted from the customers
        • they do not need to do anything
      • how long does it
        • 110 days from the day, it is time to pay for testo
          • keep invention low
          • pay in advance
          • pay suppliers as late as possible

    • [外鏈圖片轉存失敗,源站可能有防盜鏈機制,建議將圖片保存下來直接上傳(img-KbeDnmRY-1641336364532)(/Users/dequnteng/Library/Application%20Support/typora-user-images/image-20211211121219617.png)]

    • LTV/CAC

      • KEY formulas

        • customer acquistion costs

        • $$CAC=\frac{(Total"Sales"ExpensesperMonth)}{numnewcustomerspermonth}$$

        • customer lifetime value (LTV)

        • $$LTV=(monthlyrevenue)?(grossprofit\%)?(GrossProfit\%)?(numlifetimemonths)$$

        • CAC Payback period - months (PBP)

        • $$PDP=\frac{CAC}{()}$$

    • Investment profile

      • The cash flow cycle for a venture
      • making the business
      • We need to
      • Commercialise research has a small lower curve

    • at the each round

      • selling 10-25% business
      • the founding stake should be
      • the first bid and
      • giving the grand for you get the money done

    • 200,k as a grand

      • financial analysis
      • Investor simply regard it as a trial

    Climate and Carbon13 venture builder

    • Dr Chris Coleridge, Founder and CEO of Carbon13

    • Chris will give a short introduction to Carbon13, the Venture Builder for the Climate Emergency.

    • come

    • net zero

    • science based target

    • full net zero pleague

    • nike

    • Unilever

    • Offsite

      • A carbon offset is a reduction or removal of emissions of carbon dioxide or other greenhouse gases made in order to compensate for emissions made elsewhere.[1][2][3] Offsets are measured in tonnes of carbon dioxide-equivalent (CO2e). One ton of carbon offset represents the reduction or removal of one ton of carbon dioxide or its equivalent in other greenhouse gases. Both the Oxford Principles for Net Zero Aligned Offsetting and the Science Based Targets initiative’s Net-Zero Criteria argue for the importance of moving beyond offsets based on reduced or avoided emissions to offsets based on carbon that has been sequestered from the atmosphere, such as CO2 Removal Certificates (CORCs).[4][5]

    • unicorns

      • carbon unicorns

    • the purpose of the of enterpreneurship is for dealing with uncertainity

    • a start-up a relative things

    • step my career in the

    • commercial founders have the idea

      • get with software founder

    • commercial founders have been in idea

      • fine the engineering founders

    • new money, old money

    • coming from the part of world

    • clashing

    • Being the seadbed for new ideas

    • active efforts in diversity

    • female founding

    • non traditional founding

    • what kind of

    • i may not agree it to the

      • sometimes politics may also get the things

    • cop

    Dr Hitesh Sanganee

• tip 1: innovation happens when ideas are combined

  • gps
  • social media
  • better phones
  • cellular data
  • user adoption
  • other factors

• Tip2: exposure to diverse ideas and opinions is important

  • open innovation: astra zeneca

• Tip3: exposure to diverse ideas and opinions is important

  • diverse networks = dierse opinions
  • Remember to look deeper than just than your neighborhood
  • how you should look deeper in your system rather than only your neighborhood
    • Exploration and production
  • The hidden power in the hidden networks
  • diverse networks = diverse opinions
  • diverse networks = diverse opinions
    • some more tips
      • understand your own networks… but look deeper
      • Diversify, diversify, diversify
      • give freely

• tip 4: check your assumptions

  • we are only looking it in one perspective
  • make sure we are looking and checking
  • Noval ideas comes from challenging people’s assumptions
  • dna coded libaries
  • checking the underlying assumptions is very important

• tip 5: think about the solution from a different view

  • how can the technology or idea be applied to new situations or solve different problems?
  • think you can not get pass it?
  • you may also think about another way for that

• Tip6: a good idea is worth nothing until you do somethings about it!

  • ideation
    • Technology->problem
    • unmet need->solution
  • implement
    • viatual businee model

• tip 7 do not be afraid to think big

  • extrapolation from the present

  • scenario planning the future
    • 1
  • try both approaches and see which works for you!

• Tip 8: do not afraid to think big!

  • Google
    • organize the world’s information and make it universally acccessible and useful
  • IKEA
    • to create a better everyday life for the many people
  • Microsoft
    • 1

• tip 9: winning is a by-product of learning

  • remember to focus on why you are here!
  • enjoy the learning process, you have the experiences on
  • watching and learning about the components about enterprises

pannel discussion

Chair: Dr Hitesh Sanganee, Head of Emerging Technologies, AstraZeneca Panellists: Ben Woodington, Dr. Liz Zijing Li, Marion Perrin

insights

• do not hesititate to pivot

  • pivot is always a way to work out whether it is great

• Ben Woodington

  • building something
  • nobody cares
    • then no practical implications for the real life
  • massive clinic
    • reach out the neural surgent
    • listen a lot to the domain companies

• Dr. Liz Zijing Li

  • having the right cool people
  • having the similiar mindsets in that domain for the task implementations
  • types of people
  • phrase for convinencing that they are the right product
  • same concert
  • different verision for the task

• Marion Perrin

  • enterprisetech
  • museum
  • see people learning about yourself,
    • supervising
    • useful
    • putting in the back of the myself

scaries

• in academics, if you miss something, it may lose some mark
• in business, if you fail to make a signature, or make a signature on a wrong document, it may be a
• how can the people may do to help one and other
• you have the amazing idea
  • why is more
  • Communications

first steps for executions

• build it very quickly
• grant money from Cambridge
  • Look for a lot
  • push the idea forward
• move back academic lead hings
• who is the customer
• neural surgery network
• write a paper
  • put the prototype 1
  • even if it is your best friend
    • they may not offer you the best
• you can have different ideas, you have to have the mindset for you to go to the industry
• Think about the commercial visability
• Choose one specific idea for you to cooperate with
• choose for the partner
• Concept for you to implement the idea to the industry-level experiences
• most ideal partner for your journey is brilliant
• enterprisetech program
• the resources within the cambridge network is simply great
• you should utilize yourself for you
• you can not fail
  • if you can keep on trying
  • keep on tweaking the ideas
  • slightly change the business model of the innovation itself
• different ideas
  • having the
  • if there is different approaches,
  • the team members have different decisions
  • in terms their family
  • keep the idea still there
  • keep holding this company
• learning about the crititism
  • how do you know with not learning somethings
  • the solution is surrounding myself with the right people
  • the more attraction you get, getting people’s attraction, reforcing the
    • let people have the knowledge the domain
    • people realise that for the
• not knowing the knowledge base
  • They do not know what to do
  • supporting
  • venture partners
  • bring if you do not know
  • challenge the assumptions for the data
• everyone i have a member in my team
  • you are the new team in the eam
    • you are asking that why are you doing that?
• what are future hundle
  • Manufacturing
  • second version of the prototype
  • seed funding
• business model canvas for aligning the values of the organization
• Business and academic research
  • business
    • research is like from experiment->data->conclusion
    • business is like from user requirements -> data
  • academic research
    • feedback loops for the scope evaluation
• phd and company is quitely hard
  • the last six months of the phd from investor’ perspectives

What is your legacy?

哈利路亞（Hallelu Yah），基督教宗教術語，《圣經》中常用來表示歡呼的感嘆詞，意思是贊美上帝。

• money had never been he main thing for me

• it is the legacy that was important

  • berry gordy

    • Berry Gordy III[3] (born November 28, 1929), known professionally as Berry Gordy Jr.,[4] is an American former record executive, record producer, songwriter, film producer and television producer. He is best known as the founder of the Motown record label and its subsidiaries, which was the highest-earning African-American business for decades.[5]

      As a songwriter, he composed or co-composed a number of hits including “Lonely Teardrops” and “That’s Why” (Jackie Wilson), “Shop Around” (The Miracles), and “Do You Love Me” (The Contours), all of which topped the US R&B charts, as well as the international hit “Reet Petite” (Jackie Wilson). As part of The Corporation he wrote many hit songs for The Jackson 5, including “I Want You Back” and “ABC”. As a record producer, he launched the Miracles and signed acts like The Supremes, Marvin Gaye, The Temptations, The Four Tops, Gladys Knight & the Pips and Stevie Wonder. He was known for carefully directing the public image, dress, manners, and choreography of his acts.

      Gordy was inducted into the Rock and Roll Hall of Fame in 1988, awarded the National Medal of Arts by President Barack Obama in 2016, and the Kennedy Center Honors in 2021.

• what is a legacy?

  • it is planting seeds
    • in a garden
      • you never get to see
        • Lin-mannel miranda
        • Hamil
  • how do you want to be remembered?
  • what impact do you aim to make on the world?
  • how do you define success?

• motown revlutize music industry and dis

  • barriers

    • the unqiue smotwon sound

      • blended soul music with mainstream pop to drive mass appeal across culture barriers

    • 79 top-ten records on the Billboard hOT 100 BETWEEN 1960 AND 1969

      • more than eLVIS
        • the beach boys
          • the rolling stones
            • the beatles combined

    • Motown Records is an American record label owned by the Universal Music Group. It was founded by Berry Gordy Jr. as Tamla Records on January 12, 1959,[2][3] and incorporated as Motown Record Corporation on April 14, 1960.[4] Its name, a portmanteau of motor and town, has become a nickname for Detroit, where the label was originally headquartered.

      Motown played an important role in the racial integration of popular music as an African American-owned label that achieved crossover success. In the 1960s, Motown and its subsidiary labels (including Tamla Motown, the brand used outside the US) were the most of the Motown sound, a style of soul music with a mainstream pop appeal. Motown was the most successful soul music label, with a net worth of $61 million. During the 1960s, Motown achieved 79 records in the top-ten of the Billboard Hot 100 between 1960 and 1969.

      Following the events of the Detroit Riots of 1967, and the loss of key songwriting/production team Holland–Dozier–Holland that year over pay disputes, Gordy moved Motown to Los Angeles, California. Motown expanded into film and television production.

      It was an independent company until MCA Records bought it in 1988. PolyGram purchased the label from MCA in 1993, followed by MCA successor Universal Music Group, which acquired PolyGram in 1999.[2]

      Motown spent much of the 2000s headquartered in New York City as a part of the UMG subsidiaries Universal Motown and Universal Motown Republic Group. From 2011 to 2014, it was a part of The Island Def Jam Music Group division of Universal Music.[5][6][7] In 2014, however, UMG announced the dissolution of Island Def Jam, and Motown relocated back to Los Angeles to operate under the Capitol Music Group, now operating out of the Capitol Tower.[1] In 2018, Motown was inducted into Rhythm and Blues Music Hall of Fame in a ceremony held at the Charles H. Wright Museum.[8]

    • Detroit

    • Hitsville, usa

      • the making of motown
        • Berry Gordy
          • visionary and pioneer
        • after failing as the owner of a record store
          • specializing in jazz
            • 3

    • vertical integration - “create, make, sell”

      • vertical integration
        • consolidated manageent
          • control
            • all aspects of production
      • gordy adopted
        • simililar phiosophy of
          • “create, make, and sale”
            • Staff members wrote
              • Produced and recorded all Motown songs
      • motown
        • manufactured its own records
          • managemed all inventory
          • distribution
          • Billing

    • not the first, not the only, but he is the best

      • lauching to the moon

    • quality control

      • welcome to Motown’s “charm school”
        • gordy was inspried by Ford’s sociology department
          • monitored the company’s workforce to ensure
            • good behaviour
              • in the plant and at home
        • He treated
          • Musical acts
            • like products
              • standardised
              • refined
              • quality controlled
                • ensure success
        • approach
          • unprecendented
            • in music industry
          • created in
            • distinct brand

    • disvision of libour

      • divide and conquer for efficiency
        • reflection on motown
          • temptations
            • Singer
              • Otis
                • Artists performed
                • writers wrote
                • producers produced
        • 1960s
          • motown
            • lines
              • corssed
            • tracks
              • laid down

    • customer segmentation

      • diversify your product portofolio
        • ford utilises
          • Different brands
            • target products
              • different customer segments
        • in the same
          • portfolio of labels
            • Flagship motown and tamale were the lave
      • keep your brand pure
        • and diversify your brands

    • supermes

    • temptations

    • the jackson five

    • marvin

      • timeless music

    • rick james

    • boyz 2 men

    • motion’s enduring legacy

      • diana ross
      • Michael jackson

    • pop music

    • what michael

    • part of the legacy

• lessons learn-know thyself

  • i do want to be a big record mogul and all that staff. i just wanted to write songs and make people laugh
    • berry gordy
  • originally intentions for doing things
  • this should be more in depth

• Lessons learned- leverage interdisciplinary skills

  • life science
  • social sciences
  • education
  • engineering and applied sciences
  • physical sciences
  • humanities

• start the most efficient approach for doing it

  • i can do it
  • why can not you change?

• people are some how

• plan for growth and scalability from day one

  • step 1
    • searching for a scalable business model
  • step 2
    • exponentnt
  • step 3

• what do you want your legacy to be?

  • get the phd do
    • truly believe in the innovations
    • it is about you
    • it is about us
    • you should learn about being the best
  • the only appraoches different

• it is always

  • just do it
    • when you do it
    • in the right approach

• my legacy

  • assist the business model innovation in the engineering appraoch

• other’s legacy

  • make it a easy access for different inclusions

• resources

  • to get these
    • open the door
      • for the resources

• make more

  • Attitudes more smiles

• appreciate the

  • friends

• education to the world

• we have the sustainability

• do things for yourself

  • you practice the skills
    • sustainability in a holistic approach

• Inspire young students

  • experiment more
    • wonderful math and physical experiments
    • take them to the extreme to see how things will do

• you can do it

  • if you can

• become a role of catalyst

  • intervention
    • spread of the global
      • kicking along with the path

• Three labies

  • 600+ students in the program

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