Sports, Powered by Silverlight?

運(yùn)動(dòng)，由Silverlight助力?

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原文鏈接：http://team.silverlight.net/announcement/sports-powered-by-silverlight/

原文分類： Announcement（公告）

原文發(fā)布時(shí)間： PST 2009-04-06 ?16:53

翻譯： Z731

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Today we saw that MLB went live with a video streaming solution that is built using Adobe Flash and the Swarmcast NexDef browser plug-in for their HD streaming video experience.? It is an example of how you can deliver higher quality experiences on the Web.? It also highlights how users are willing to accept additional browser plug-ins to get those experiences.?

今天我們看到美國(guó)職業(yè)棒球大聯(lián)盟（MLB）推出一個(gè)用奧多比Flash和Swarmcast NexDef瀏覽器插件來(lái)提供高清視頻流體驗(yàn)的視頻流解決方案。這是一個(gè)如何提供更高質(zhì)量的體驗(yàn)的一個(gè)例子。但用戶愿不愿意接受額外的瀏覽器插件來(lái)獲得這些體驗(yàn)也是個(gè)很突出的問(wèn)題。

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While Flash 9 may have high penetration, the Swarmcast NexDef plug-in that helps power MLB's HD experience has virtually no adoption.? Ubiquity here is a red herring – what customers really want are high quality solutions.?? Silverlight has been doing that since its inception and already supports the ability to deliver 1 HD using IIS Smooth Streaming with no additional plug-in required.?

雖然Flash 9可能有很高的普及率，但是事實(shí)上用來(lái)為美國(guó)職業(yè)棒球大聯(lián)盟（MLB）提供高清視頻體驗(yàn)的Swarmcast NexDef插件的普及率幾乎為零。雖然Flash無(wú)處不在，但是用戶真正所需要的是高質(zhì)量的解決方案。而Silverlight從問(wèn)世之初就支持采用IIS ?Smooth ?Streaming、無(wú)需任何其他插件的高清視頻標(biāo)準(zhǔn)。

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Everyday Silverlight penetration is increasing and in some countries has over 50% penetration of all internet connected computers.? Take a look at how Silverlight with Smooth Streaming is delivering the highest quality, 1 HD on the web at http://www.iis.net/media/experiencesmoothstreaming and http://smoothhd.com.

Silverlight的普及率每天都在增長(zhǎng)并且在有些國(guó)家的所有聯(lián)網(wǎng)的計(jì)算機(jī)中其普及率已經(jīng)超過(guò)50%。到http://www.iis.net/media/experiencesmoothstreaming 和 http://smoothhd.com來(lái)看一下Silverlight是怎樣用Smooth Streaming在Web上提供最高質(zhì)量的高清視頻的。

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Customers are going live every day with great Silverlight solutions that highlight high quality HD experiences.? Chris Carper mentioned in his blog yesterday, that this is the first year that CBS is using Silverlight to power the CBS March Madness on Demand (MMOD) experience.? They served high quality live video to over 5.6 million unique users and delivered over 6.5 million hours of live streaming content, in just the first 4 days.? This is a 71% increase over last year.? MMOD this year is one of the most profitable, advertising-funded events in the history of online broadcasting.? Be sure to catch the final game tonight on MMOD, Michigan State vs. The University of North Carolina (6:21PM?PST tip off).? It should be a fantastic game.

客戶每天 都在體驗(yàn)以高質(zhì)量高清體驗(yàn)著稱的杰出的Silverlight解決方案。Chris Carper 昨天在他的 博客 里提到今年是CBS第一年采用Silverlight來(lái)增強(qiáng)CBS 三月瘋狂點(diǎn)播（MMOD）體驗(yàn)。 他們?cè)陂_賽后的僅僅四天里就為超過(guò)560萬(wàn)獨(dú)立用戶提供了超過(guò)650萬(wàn)小時(shí)的實(shí)時(shí)流媒體內(nèi)容服務(wù)。這比去年增長(zhǎng)了71%。MMOD今年是在線廣播史上廣告資助最多最盈利的事件之一。記得今晚一定要去 MMOD,趕上觀看最后一場(chǎng)比賽哦——密歇根州隊(duì)VS北卡羅萊納大學(xué)隊(duì)（下午6時(shí)21分提示關(guān)閉）。那將是一場(chǎng)精彩的比賽。

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Last summer NBC held the most widely viewed sporting event in the history of the internet with the 2008 Beijing Summer Olympics.?? For Beijing, NBC delivered 1.3 billion page views, 70 million video streams, and 600 million minutes of content (WOW!)? -- making it possible for fans to view every minute of every event from their computer.? Users spent on average of 27 minutes watching video on the site (vs 3 minutes on other Olympics experiences) which is unprecedented for Internet video.

去年夏天NBC舉行了互聯(lián)網(wǎng)歷史上最受關(guān)注的運(yùn)動(dòng)盛事2008年北京夏季奧運(yùn)會(huì)的網(wǎng)絡(luò)直播。NBC為北京提供了13億網(wǎng)頁(yè)，7千萬(wàn)視頻流和6億分鐘的內(nèi)容（哇哦！）——使粉絲們能夠在他們的電腦上看到每場(chǎng)賽事的每一分鐘。用戶平均花費(fèi)27分鐘觀看網(wǎng)站上的視頻（vs 其它歐林匹克體驗(yàn)為3分鐘），這在網(wǎng)絡(luò)視頻史上是史無(wú)前例的。

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Two weeks ago, NBC announced that it once again selected Silverlight to deliver the 2010 Vancouver Winter Olympics – broadcasting all content in 1 HD with IIS Smooth Streaming including Live and On-Demand (in 3 Mbps).? The Vancouver experience will build on the success of Beijing and deliver the greatest sports experience to date.

兩周前，NBC宣布再次選擇用Silverlight來(lái)提供2010年溫哥華冬季奧運(yùn)會(huì) 視頻，所有內(nèi)容包括直播和點(diǎn)播都將利用IIS Smooth Streaming技術(shù)來(lái)提供高清視頻（3Mbps）。溫哥華體驗(yàn)將建立在北京成功的基礎(chǔ)上提供至今最棒的運(yùn)動(dòng)體驗(yàn)。

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Later this week, AT&T and Move Networks are using Silverlight in 1 HD (720p) to broadcast the Masters Golf tournament to AT&T's millions of subscribers.?

本周晚些時(shí)候，AT&T和Move Networks將用Silverlight技術(shù)為AT&T成千上萬(wàn)的訂戶提供大師高爾夫錦標(biāo)賽的720P高清視頻廣播。

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And this is just the beginning – we'll have even more information to share at this year's National Association of Broadcasters (NAB) Conference in Las Vegas, NV

并且這僅僅是開始，我們將在今年在內(nèi)華達(dá)州拉斯維加斯舉行的美國(guó)全國(guó)廣播公司（NAB）會(huì)議上分享更多信息。

轉(zhuǎn)載于:https://www.cnblogs.com/Z731/archive/2010/09/06/SportsPoweredBySilverlight.html

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